- One group was told to read the story form a buyer’s standpoint, and another group was told to read the story form a burglar’s point of view. The information they remembered after reading the story differed depending on their viewpoint (1) – page 36
- Working memory at age five predicted academic success in high school (2) – page 47
- While people are sleeping and dreaming, they are consolidating their experiences from the day (3) – page 55
- People whose minds wander a lot are more creative and better problem solvers (4) – page 69
- When people were less certain, they would dig in and argue harder (5) – page 71
- The people talking on a cell phone were much less likely to notice the clown on the unicycle (6) – page 105
- At least some goals occur unconsciously… Your unconscious mid sets the goal and eventually it surfaces to consciousness (7) – page 125
- When people are promised a monetary reward for work, there is increased activity in the nucleus accumbens… dopamine is released, and there is an increase in risky behavior (8) – page 126
- One group of people read that part of the reason for the flood was that the island’s dams were not built effectively… A second group read a report that implied that the flood occurred because the storm was unusually strong… participants in t first group were less willing to donate money than those in the second group (9) – page 138
- The group that wrote emails were less fair and were more likely to lie than the group that was writing by hand (10) – page 154
- Participants gave more negative appraisals of their peers when communicating via email than when using pen and paper (11) – page 154
- When the person doing the gambling made a decision that caused them to lose money, viewers felt regret and certain parts of their brain were active that would create regret (12) – page 166
- Students who took the mindless walk felt happier than the idle students (13) – page 173
- When participants rejected a website as not being trustworthy, 83 percent of comments were related to design factors, such as look and feel, poor navigation, color, text size, or name (14) – page 177
- Listening to music can release dopamine (15) – page 179
- Before the trip people looked forward to the vent with positive emotions, but during the trip their ratings of the trip were not that positive… a few days after the trip, the memories become rosy again (16) – page 182
- Caffeinated coffee impaired men’s performance but improved womens’ (17) – page 192
- The sugar calmed down the amygdala and reduced stress hormones and cardiovascular effects of stress (18) – page 193
- People who had received information on the group’s preference before reviewing the candidate information did not review the information fully and did not remember the most relevant information… when a group of people starts a discussion by sharing their initial preferences, they spend less time and less attention on the information outside the group’s preferences (19) – page 214
- Having a picture of the product didn’t increase the amount of money people were willing to bid for the product, but having the product right in front of them definitely did by up to 60 percent… the form of presentation didn’t change how much people claimed they liked the item, just the dollar value they were willing to bid (20) – page 221
References
- Recall of previously unrecallable information following a shift in perspective
- Investigating the predictive roles of working memory and iq in academic attainment
- Coordinated memory replay in the visual cortex and hippocampus during sleep
- Experience sampling during fmri reveals default network and executive system contribution to mind wandering
- When in doubt shout
- Did you see the unicycling clown? inattentional blindness while walking and talking on a cell phone
- The unconscious will: how the pursuit of goals operates outside of conscious awareness
- Anticipation of increased monetary reward selectively recruits nucleus accumbens
- Donating to disaster victims responses to natural and humanly caused events
- The finer points of lying online email versus pen and paper
- Electronic performance appraisals: the effects of email communication on peer ratings in actual and simulated environments
- Understanding others’ regret a fmri study
- Idleness aversion and the need for justified busyness
- Trust and mistrust of online health sites
- Anatomically distinct dopamine release during anticipation and experience of peak emotion to music
- Temporal adjustments in the evaluation of events the rosy view
- The effects of stress and stress hormones on human cognition implications of the field of brain and cognition
- Pleasurable behaviors reduce stress via brain reward pathways
- Knowing others’ preferences degrades the quality of group decisions
- Pavlovian processes in consumer choice the physical presence of a good increases willingness to pay